Enterprise Omnichannel Data Platform
High repeat purchase rate, routine-based product cycles, and strong vulnerability to retargeting ad signal loss.
Ingests POS sale of a 60-day serum + Pixel product views on Day 45. Links physical purchase dates with digital browsing.
Ingests a browser session + a webhook order payment. Hashes user data (SHA-256 phone, email) for Meta's Conversions API — India is ~95% Android, so this closes general ad-platform tracking gaps rather than recovering iOS signal loss specifically.
Ingests cleanser purchase webhook. Evaluates routine category gaps, then sends a WhatsApp flow — not an email series.